Stockperks
Rewarding people for investing in what they love
Key contributions — UX Design, UI Design
Overview
Many retail investors today are eager to buy shares in the companies they believe in—but once invested, they often feel invisible to the companies they support. StockPerks bridges that gap by offering a free mobile platform where everyday shareholders unlock real-world perks: discounts, free items, special experiences and more.
The problem
StockPerks was struggling to convert and retain users due to usability issues in key flows like onboarding and perk redemption, leading to high drop-off rates.
Additionally, its outdated visual design failed to reflect the app’s real value, creating dissonance and making perks seem less credible or appealing—ultimately reducing user engagement and redemption rates.
The solution
The UX is simplified across key flows like onboarding and perk redemption, reducing friction and guiding users with clarity. A new UI system introduces a modern visual language that builds trust and credibility, while subtle microinteractions add delight and make each action feel meaningful.
Discover perks
The homepage presents a curated feed of perks, showcasing offers from trusted companies and making discovery effortless and engaging.
Redeem perks
The redeem experience allows users to explore all perks offered by a company and easily claim those they’re eligible for, turning shareholder contribution into a tangible reward.
Surveys
The survey hub lets users share their opinions, earn points, and claim rewards. Some surveys are open to all, while others are exclusive to verified shareholders—creating deeper connections between users and the companies they invest in.
News
The news section connects companies directly with their shareholders through tailored updates, while also featuring market insights and stories of general interest to all investors.
Visual language
The redesigned visual system brings a contemporary look and feel that enhances clarity, consistency, and brand trust.
Feel free to get in touch
hello@mpaulinoz.com
